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Esther C Bubb ABA Services

Esther C Bubb ABA ServicesEsther C Bubb ABA ServicesEsther C Bubb ABA Services

Behavior Shift

Behavior Shift is a space offering behavior-based insights, real-world observations, and practical reflections to help you pause and see behavior more clearly, and shift how you respond.


Dr. Esther Bubb shares short, meaningful insights grounded in behavior science, leadership practice, and lived experience to strengthen how you observe, interpret, and respond to behavior in everyday situations.


These insights are designed to help you move beyond labels, think more critically about what people actually say and do, and apply small but powerful behavioral shifts that lead to more effective decisions and interactions.


As part of the Behaviorally Speaking Leadership Lab—a weekly leadership lab where change-makers learn, test, and apply behavior-based strategies for real-world impact—Behavior Shift invites you to sharpen your awareness, adjust your perspective, and lead with greater intention.


See clearly. Shift intentionally. Keep growing.

"Every action you take is a vote for the type of person you wish to become. No single instance will transform your beliefs, but as the votes build up, so does the evidence of your new identity. This is one reason why meaningful change does not require radical change."


James Clear

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Just Believe

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